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Phosis Skincare
2024
BACKGROUND
Phosis founder Susan Campbell had a vision for clean, rejuvenating skincare tailored specifically for menopausal women. Facility jumped in to craft a high-end, elegant product experience that brings this vision to life.
SERVICES
Packaging Strategy
Packaging Design
Sourcing
Production Support
STUDY
The brand’s visual language used radiant, shimmering images of butterfly wings—a symbol of a new stage of life. Capturing this feeling in the primary packaging involved extensive experimentation with form, materials, and decorative details.
“Working with Facility has become an integral, invaluable experience for Phosis. They have functioned more as a partner than a consultant by carefully listening to our needs and executing beyond our expectations.”
—Susan Campbell, Phosis founder
STRATEGY
Phosis developed clinically proven, plant-based formulas, and sustainability naturally extended to every other aspect of the product line. From the materials used in primary packaging to the shipping boxes, each element had to reflect the same commitment to environmental responsibility.
EXPLORATION
We designed and sampled dozens of bottles, closures, product boxes, and shippers to create a cohesive, sophisticated packaging system. Each element was refined to ensure a seamless, elegant product experience, integrating primary and secondary components for a unified look and feel.
“Innovative and prompt, Facility has expertly brought our vision to life, providing key production support and ensuring every detail was meticulously handled - all within budget.”
—Susan Campbell, Phosis founder
EXECUTION
Facility focused on thoughtful sourcing and refined every detail during production to ensure the highest quality and alignment with Phosis's brand principles. This commitment laid the groundwork for future offerings, with Facility playing a key role in their development.
RESULT
Phosis skincare’s amber-glowing glass bottles with shimmering blue-green metal caps draw inspiration from the delicate beauty of butterfly wings. Presented in high-quality, single-material rigid boxes, this thoughtfully designed packaging not only showcases their elegance but also supports women in embracing the next stage of life.
OUTCOMES
Key Attributes
100% Recyclable Packaging
1% for the Planet
Tailored & Unique Formulations
Clinically Tested & Proven
Available
phosis.com